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[Associazione 3040] Unicorn or Dragon? (Bo Ji) #CPIT2
[Associazione 3040] Unicorn or Dragon? (Bo Ji) #CPIT2
Talk: [Associazione 3040] Unicorn or Dragon? (Bo Ji) #CPIT2 Entrepreneurship
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With a population over 1.3 billion and 1 billion cyber citizens, sharing 1/5 of world GDP, China is now the second largest economy in the world. It is definitely a booming market. Global business leaders consider China as a key market in their global business strategies. It is also essential for global ambitious entrepreneurs to understand the way of doing business in China taking into account the important potential of the Chinese market. Expanding to China becomes a must but with challenges to lead ahead. This speech provides a unique opportunity for start-ups and scale-ups to learn how to avoid failures, overcome difficulties and succeed in China. It provides deep insights into Chinese business models and ways to enter the Chinese Market.


Bo Ji - Chief Rep & Assistant Dean @ CKGSB

Bo Ji is an inspiring TEDx speaker, a Chinaprenuer, and game changer for global startups expanding into China.
Bo is currently the Assistant Dean & Chief Representative for Europe at Cheung Kong Graduate School of Business (CKGSB), a top business school with more than 10,000 chairman/CEO level alumni in China. Bo had an over-20-year successful business career in Global Business Development, Innovation, Strategy, Supply Chain Management, M&A, etc. He served as the senior executive at the headquarters of many fortune 500 companies such as Monsanto, Cargill, Pfizer, Wrigley and Mars. He is also a well sought conference speaker. Combining his extensive business experiences and in-depth knowledge, Bo has been teaching EMBA/MBA at some of the world’s most prestigious business schools such as INSEAD, Esade, MIT, New York University, Hong Kong University of Science and Technology, Technology University of Munich, Tsinghua University, CKGSB, Zhejiang University, Sun Yet-Sen University, Shanghai Jiaotong University and Taiwan’s National Chengchi  University etc. In addition, Bo also offers advices to Chairmen and CEOs. He is also a frequent speaker at renowned international conferences, forums, TV media and annual corporate meetings. Bo created the first ever “China Start” program to systematically bring global startups to China. Bo is a strong advocate of startup China expansion. He is instrumental in develop "China Start" program to help European startups to expand to China. He frequently appears at tech conference all across Europe as keynote speaker.




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