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[InnovAction Lab] Augmented Reality: hype o reale opportunità per il business? (Giovanni Mosiello) #CPIT2
[InnovAction Lab] Augmented Reality: hype o reale opportunità per il business? (Giovanni Mosiello) #CPIT2
Workshop: [InnovAction Lab] Augmented Reality: hype o reale opportunità per il business? (Giovanni Mosiello) #CPIT2 Technology
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Fin dagli anni 80 la realtà aumentata ha creato grandi aspettative nel mondo del marketing e dell'industria, e come ogni nuova tecnologia ha anche portato alle prime disillusioni durante i primi anni duemila.

Negli ultimi cinque anni la Realtà Aumentata ha dato piena dimostrazione delle sue potenzialità, anche grazie alla diffusione di dispositivi come tablet e visori all'interno delle realtà produttive.

Nel 2018, per la prima volta, i vantaggi dell'adozione di queste tecnologie sono quantificabili con percentuali a due cifre in termini di risparmio per le aziende, e in termini di maggiori risorse da dedicare all'aumento di efficienza.


Giovanni Mosiello - Consulente per l'innovazione, Blockchain explorer

After his graduation in Engineering, Giovanni brought the technical training to a next level, introducing a new generation of simulators for specialized personnel in ACEA. He participated to the InnovAction Lab startup program and founded the Microcontroller Users Group: the first community dedicated to IoT and Makers born and supported in an Italian university.

In 2015 he entered the team of Lambo as product manager. After one year the acquisition cost was lowered by 60% (30% below the category average). After this success he began his innovation consultant career helping biopharmaceutical companies to include in their processes innovative solutions and technologies present in the market.

Finally he got attracted by the blockchain technology and the Augmented Reality merging them in a time-saving solution for big manufacturing companies. 

Curiosity is his best friend. His worst enemy? The boredom.




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